Ella Moss Bikini

Los Angeles-based Ella Moss was established 5 years ago by fashion designer Pamela Protzel and since then has established itself as one of the world’s most well-respected and renowned fashion labels.

In her own words, Protzel describes the Ella Moss bikini collection and her line of clothing as "Hip, quirky and fashionable" and counts art, fashion, people, travelling, and Parisian flea markets among her influences.

As a label, Ella Moss recently shot to fame, when Sarah Jessica Parker wore a striped number by the label in the hit TV show Sex and the City. Other celebrities to have endorsed the brand are Gwyneth Paltrow, Cameron Diaz, and Kirsten Dunst. The recently launched Ella Moss bikini range is the latest addition to a rapidly-expanding clothing line and is one of the most sought after 2009 collections.

The new Ella Moss bikini and swimwear collection are said to represent the relaxed beach lifestyle of LA and the label’s ethos of fun, casual couture makes an Ella Moss bikini a must-have for beach going fashionistas this summer. Get your hands on one of these numbers before it’s too late!